Christ, this Mr. Peanut bullshit is still a thing? FYI for the social media worker with a Google alert for “Mr. Peanut,” I haven’t bought this brand since your marketing company started this terrible campaign.
🔗 AV CLub: Peanut Jr. (formerly known as Baby Nut) is one step closer to becoming Mr. Peanut again
Well, as you are probably well aware of by now, the year ain’t over yet, which is why it pains us to inform you all that Peanut Jr., is no more. You may now refer to the Planters mascot as, let’s see here—oh goddamnit…Bartholomew Richard Fitzgerald-Smythe, a.k.a. Bart.